Social commerce is a subset of electronic commerce that involves social media and online media that supports social interaction, and user contributions to assist online buying and selling of products and services as Wikipedia puts it.
Anuj Kejriwal, CEO & Joint Managing Director at Anarock Retail, highlighted the profound transformation in India's retail sector triggered by the Covid-19 pandemic,
Union Textiles Minister Giriraj Singh inaugurated the 71st Edition of the India International Garment Fair (IIGF) in New Delhi today.
Forget flipping through endless photos – live streaming is the new hotshot in India's online fashion scene. This interactive format is shaking things up by creating a dynamic